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Gear Up for Baby

1 in 2 families in the United States lack the resources to afford the high cost of diapers


Infancy and toddlerhood are periods of rapid physical, cognitive, social, and emotional development. 

Improving the well-being of young children is one of the most important investments a community can make.

Help End Diaper Need in Chicago

Diapers are one of the most crucial parts of dressing a young child from head to toe, yet children experiencing diaper need face harmful health outcomes—as do their parents and caregivers.

There are no state or comprehensive federal benefits programs specific to preventing diaper need, as SNAP and WIC benefits cannot be applied to a diaper purchase. 28% of parents with diaper need have skipped meals in the last month to afford diapers, and 1 in 4 adults with diaper need miss work each month, as they cannot drop their child off at daycare without a supply of diapers.

In addition to providing diapers, our Gear Up for Baby initiative, presented by Cuties® by First Quality®, supplies clothing, onesies, hygiene kits, and more—all at no cost to families in need. When you support our initiative, you’re helping a local family provide the essentials their child needs to thrive.

Through our partnership with Cuties®, we are highlighting diaper need and the surrounding issues of poverty which affect the well-being and healthy development of infants and toddlers we serve. A portion of the proceeds from every sale of Cuties diapers will be donated to Cradles to Crayons.

You can support this critical initiative with your Cuties diapers purchases, by donating directly to our Gear Up for Baby initiative, or by participating in one of the options below.

Support Gear Up for Baby

Host a Baby Shower

Gather new baby items with family and friends and donate to Cradles to Crayons!

The Goddard School Collection

As the Featured Collector for our Gear Up for Baby initiative this May, The Goddard School is hosting collection boxes at 22 of their locations!

Host a Diaper Drive

Thousands of infants and toddlers are in need of diapers! Help Cradles to Crayons provide much-needed diapers to families in Chicago facing diaper need.